Saint Leo University
Brand Guidelines

Good design starts with clarity.

I redesigned Saint Leo University’s brand system to bring consistency to its print and digital presence. The updated guidelines introduced modern fonts, a refreshed color palette, and clear direction for photography, logo usage, and apparel, so every piece feels unmistakably “Saint Leo.”

Role: Art Direction · Branding · Layout Design

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As part of the university’s updated brand identity, I designed new digital business cards for the University President and Vice Presidents, along with a full stationery suite to reflect a modern, cohesive visual system.

Digital Business Card Design
University President

Digital Business Card Design
University Vice Presidents

University Stationery Set
Business Card, Letterhead, Envelope,
Email Signature

The brand guidelines improved visual consistency across all university communications and simplified collaboration between internal teams and outside vendors. The system remains the foundation for Saint Leo’s current print and digital materials.

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135 Anniversary Celebration

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Logo Design & Identity Development